Defense Commissary Agency Digital Loyalty Registration Capability Description The Defense Commissary Agency (DeCA) plans to enhance its Reward Card Program by developing a Digital Loyalty Registration Capability (DLRC) that aligns with modernization efforts. The program aims to provide a 21st-century retail business solution by offering loyalty rewards and incentivizing customers to continue purchasing DeCA's products but cannot do so until the program entry registration process is easy, seamless and not dependent on a physical Rewards Card. CLICK2GO Freshop is an online grocery ordering system that has already been implemented to improve the customer experience. The objective is to modernize and enhance DeCA-s Reward Card Program by developing a more user-friendly and accessible digital format. DeCA is seeking capability that enables patrons to join and utilize DeCA-s Reward card program without having a physical card in hand. Patrons should also be able to use the CLICK2GO White Label App to present a scannable barcode during checkout or use the alternative rewards lookup methods to apply the card to their transaction. This capability is needed to increase program participation. Specifically, the contractor is tasked with creating a simplified digital registration process and integrating this new DLRC registration capability with DeCA's Enterprise Business Solution (EBS) Emerald software, Fastlane SelfServ, and the CLICK2GO Freshop platform. This integration shall require collaboration with NCR Voyix (NCR) and utilization of NCR's Application Programming Interfaces (API). a. Patrons will have a simplified registration process to allow the ability to use their eCommerce smartphone application to present a scannable barcode or existing 10-digit alternate ID to apply the loyalty ID to their transaction at the point-of sale.b. Patrons will have the ability to use the new digital registration capability to support the existing DLRC through a mandatory 10-digit alternate ID.c. The contractor should help DeCA make th... DEPT OF DEFENSE | DEFENSE INFORMATION SYSTEMS AGENCY (DISA) PATCH BARRACKS UNIT 30403 BUILDING 2341, APO , AE 09136, USA Primary Point of Contact: Sarah Tyler, sarah.m.tyler7.civ@mail.mil, Phone Number Not Applicable Secondary Point of Contact: Aaron Fuehne, aaron.j.fuehne.civ@mail.mil melyssa.d.lafontaine.civ@mail.mil Tender Notice International Competitive Bidding HC108424R0015 United States of America GT-108151128