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Organization: ECPAT INTERNATIONAL
Quantitative Audience Analysis Request for proposals are invited for Quantitative Audience Analysis Closing Date 7 Nov 2023 Type Consultancy Background ECPAT International invites qualified contractors to submit a proposal for a comprehensive quantitative analysis of our audience We are looking for expert insights into the geographic distribution demographic characteristics and media consumption habits of our existing and prospective audience to refine our communications strategies Rationale Understanding our audience is paramount in tailoring our messages and campaigns for maximal impact Datadriven insights not only help in efficient resource allocation but also enable us to reach new potential supporters Through this exercise we aim to expand our impact and reach in line with our longterm goals across activism fundraising advocacy and campaigning Scope of Work The selected contractor will undertake the following responsibilities Preliminary Research and Planning Outline and define the scope of the project including the key stakeholders involved data requirements and timelines Data Collection Use quantitative methods like social media and website analytics to gather relevant data Peer analysis in the child rights digital SEC community will also be part of this stage Data Analysis Identify patterns trends and insights from the collected data Statistical and segmentation analysis will be used for this purpose Report Generation Compile a comprehensive report detailing the findings and actionable recommendations for engagement strategies Presentation Present the findings to ECPAT International addressing any queries or clarifications PostProject Evaluation Assist in evaluating the impact of the newly implemented communication strategies Timeline The project is expected to commence by 12 12 2023 and conclude by 29 02 2024 Budget The estimated budget for the project is between US8000 to US10000 Additional Information This is a homebased position the contractor will work from home or own office but should be available online for prearranged meetings with the ECPATs team in Bangkok The contracted entity is expected to act at all times in a manner consistent with the values of ECPAT International and in compliance with the organisations policies and procedures including Child Safeguarding Policy and the Staff Code of Conduct The selected contractor may require access to ECPATs internal data such as previous surveys customer databases and analytics tools This will require adherence to necessary confidentiality agreements This Request for Proposals is open to individual consultants as well as agencies Selection Criteria Proposals will be evaluated based on the following criteria Previous experience in audience analysis Methodological rigour Budget and timeline feasibility References and case studies Contact For any questions or clarifications please contact Andrew Beaton at andrewbecpatorg How to apply Expressions of interest Please send your expression of interest to vacancyecpatorg together with the following information A brief overview of relevant experience Your proposed methodology for the project An outline of the data sources you intend to use A pricing structure including any negotiable elements Deadline please submit your expression of interest no later than 7 November 2023 ECPAT International is a global network of organisations working together for the elimination of the sexual exploitation of children in all its manifestations ie exploitation of children in prostitution online child sexual exploitation sale and trafficking of children for sexual purposes sexual exploitation of children in travel and tourism and some forms of child early and forced marriage The ECPAT Network currently consists of 126 members working at national and local levels in 104 countries The ECPAT Secretariat coordinates the global work of ECPAT and is based in Bangkok Thailand ECPAT INTERNATIONAL Bangkok Thailand andrewbecpatorg vacancyecpatorg Tender Notice International Competitive Bidding Thailand GT91041463
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Thailand Flag Thailand
Deadline: 07.11.2023
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